Noregon opens Innovation Center for training, R&D in Greensboro
Noregon has opened a dedicated 18,500 sq.-ft. Innovation Center a few miles away from its Greensboro, North Carolina corporate headquarters and product configuration/fulfillment center. The facility will serve as a hub for training, testing, and developing Noregon’s suite of hardware and software applications, including its heavy-duty diagnostic tool JPRO, DLA adapters, and new shop management platform called ShopPulse.
“To meet our customers’ evolving needs, we must ensure our tools cover a wide variety of vehicles and equipment,” explained Bill A. Hathaway, Noregon’s recently named Chief Executive Officer. “Investing in this new facility gives us the space to house everything from bulldozers to box trucks. Our research, development, and testing processes will be more efficient than ever to meet the industry’s rapidly changing technological landscape.”
Noregon said the Innovation Center will house a 5,000 sq.-ft. training center, 3,000 sq.-ft. of office space, conference rooms, and a large shop to perform testing and research and development. The shop has one section for light vehicles and equipment, and another for Classes 6-8 tractors and heavy construction equipment. These can enter through multiple bay doors and loading docks. Larger equipment such as excavators will be worked on in the outdoor lot.
The shop also includes a climate-controlled lab with specialized workstations for the Hearst-owned company’s developers and test engineers.
It will also be a place Noregon’s North American customers, partners, and sales teams can gather for meetings and hands-on training to solve the industry’s real-world diagnostic challenges Noregon identified in its “2025 Unpacking the Commercial Vehicle Diagnostics Industry report.”
The top three were hiring technicians, accurate and effective troubleshooting, and reducing fleet dwell time and downtime, according to Sandeep Kar, Noregon chief strategy officer. And they are all interconnected.
“Why is dwell time high?” he asked. “Because older technicians are having a hard time figuring out what these electronics are really spitting out in terms of information and insights, and younger technicians don't have the right tools.”