VSP News: Kolman's Korner, Episode 116 - Why Brands Matter

Oct. 11, 2016
Mark Iasiello, director of business development for Vipar Heavy Duty, discusses the value of brand name parts.

Does brand matter when it comes to selecting vehicle parts. It does, says Mark Iasiello – director of business development for Vipar Heavy Duty. Vipar touts itself as North America’s leading truck parts network.

What about value lines?

I asked Iasiello if there are benefits to using independent distributors.

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