Phil Sasso is the president of Sasso Marketing (www.sassomarketing.com), a technical marketing agency specializing in tools and equipment. Subscribe to his free marketing tips at philsasso.com./blog.

Phil Sasso

Phone: (847) 451-2246

Phil Sasso is president of Sasso Marketing Inc. (www.sassomarketing.com), a technical marketing agency providing advertising, public relations and promotional services to tool and equipment marketers. Subscribe to his free marketing tip at philsasso.com/blog.

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Employees & Training

Making product training work for you

Aug. 4, 2015
What does technology plus education equal?
Philsasso 10234462
Data & Telematics

New technology vs. the old basics

March 2, 2011
Q - What new trends in marketing technology can help me boost my sales? A - Technology has become so accessible today that even the most techno-phobic person can put it to use...
Philsasso 10222463
Tools

What's wrong with not toting and promoting?

Jan. 24, 2011
Q - What’s the big deal about “toting and promoting”. I’ve got my customers trained. I blow my horn and they come running out to my truck. I’m established. What’s wrong with that...